Cybersecurity posture refers to the overall strength of an organization’s cybersecurity practices. IT assets (i.e. software, databases, computer and network hardware) and data are vulnerable to outside threats. The depth by which your staff and security technologies protect these assets define cyber security posture.
When you’re trying to close big-time deals with enterprise level companies and they catch you slouching with your cyber security, chances of closing those deals get smaller and smaller. The fact that cyber crime rates are rising doesn’t help either. In today's business climate if you want to build confidence with prospects and customers your cybersecurity posture needs to be strong.